For our photographer

a few thoughts as we look towards the future on potential ad campaigns and photo shoots. #exciting!

A big problem I had with current gamer merch, it's childish and kiddy. I hate it....
***Please note, the pics are just quickly made concepts, just for an idea, the real pics we take would look a lot better! =D


A few goals with our ads I think we should convey:

-We are proud to be gamers
-We are successful, good people, unlike the negative stigmas of gamers
-Inspire people to buy our gear

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Possible Ad Campaigns

1."Remember Your Roots"

Models shown wearing our gear outside of just gaming. "Remember Our Roots" is represented by hiding a tv and console in the background or something, a cool juxtaposition. (Please remember our models will be wearing our shirts) We want to inspire gamers to be proud in our gear, representing their gamer roots.

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2."Gamers Represent"

Take real life gamers, in our shirts to show they are gamers, but also successful or professional in another aspect. This is to break the negative stigmas of lazy or unmotivated gamers. We want to motive gamers with our brand. Look at the got milk example below. I was thinking of taking real people in our shirts and also representing something they're successful so our brand could inspire.

For example, use a "hip" man, tattos etc.. holding his son. The text could be headed by "Gamer / Father" and the write up would focus on how much he's a good man yadda yadda sharing his love of gamer with his son.

Thanks for reading!
*keep dreaming